Sometimes, working in the online property space makes me chuckle. According to the latest Rightmove analysis on how to drive more leads, it turns out the colour orange will increase conversions on landing pages by over 30%.
To quote Estate Agent Today -
Rightmove has also been testing 16 different combinations of colours and texts in its [...]
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This past week has had some big announcements from the various players in space. Below is a recap for your reading pleasure.
Rightmove is slashing staff by 20%. Is this a reaction to the recession or is it the mounting pressure from agents to leave? Some agents have begun to apply pressure using an online petition [...]
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According to Wikipedia, the definition of Achilles’ heel is -
is a fatal weakness in spite of overall strength, actually or potentially leading to downfall.
It seems like the heel could be exposed over at Rightmove. According to Estate Agent Today, 75% of Rightmove subscribers are threatening to leave. If this happens, one of my biggest concerns [...]
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