Posts Tagged ‘free to list’
Will free-to-list ever replace subscriptions?
Written by Mike Carter on August 21, 2008 – 2:44 pm -Zoomf and Globrix are free-to-list websites. They also offer ‘paying’ ad products in order to give more visibility and lead generation to estate agents. As an agent, you probably think to yourself (and we’ve been challenged about this many times) the following:
- I don’t get it. If it’s free why would I pay? (the answer, by the way is you get more leads than a non-paying customer. Pay for performance.)
- How are ‘free’ models ever going to compete with pay-to-list ie portals like Rightmove, Property Finder, etc
- Will free-to-list stay in this format ?
Craig Donato, founder and CEO of Oodle has written some interesting posts on the future of free-to-list and his opinion on where it can/will go.
I recommend a read if you still have ‘internal questions’ about why free-to-list is now part of the UK property market, how will it work and where it could be going.
