Does advertising property in grocery stores work? Asda thinks so.

Posted on September 8th, 2008 by Mike Carter

Asda has launched a property portal-like advertising service. Similar to the Tesco’s attempt less than a year ago, Asda seems to think this is a great ‘new’ idea.
For different monthly fee’s, you get the following:

“access” to 1.5 millions users to asda.com.
Ads in Kiosks in 345 stores which is “seen” by 36,000 customers per week.

So the [...]

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ASDA enters the property space…

Posted on July 3rd, 2008 by Mike Carter

They haven’t exactly launched with a bang (perhaps they’re in soft launch phase) but ASDA have become the latest supermarket with a property portal offering. I spend all day online and yet the first I heard of it was when our friends at PropertyOwl blogged about it, and they seemed surprised to come across it [...]

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